The inspiration behind the theme for this seasons show came from the SFA's FW13 "LOOK" advertising campaign. The new logo, with the iconic square "Saks" logo is the epicenter of the luxury department store's new campaign and gave way to the creative design for the backdrop set-up and invitation layouts of the show. The backdrop kept guests entertained throughout the show, with moving lights which later translated into matching beats of the music.
The collection featured head to toe prints, florals, bright colored separates, smart tuxedos for him and her, chic biker looks and of course, extremely extravagant evening looks.
with the availing of over 50 international designers and the insertion of several local and regional designers, the show surpassed expectations becoming the most sought after fashion event of the season.
The Saks Fifth Avenue Fall/ Winter 2013 collection is now available at Saks Fifth Avenue, Bahrain City Center.
Outfit : Dress:Mango, Shoes: Zara, Clutch: Monsoon